Profile：
Willie Liu, a creative and versatile digital Producer who specializes in creating compelling stories, video production, digital branding, and digital project management.
Professional Experience：
Jan 2019 - Present
Co-Founder / Production Manager : CINESS Media Production
CINESS is a full-service media production that creates digital content for your business, but we take it even further by visualizing your thoughts and ideas. Visualization can create a stronger interactive, entertain the audience, educate the public, or have consumers take action. CINESS aims to be a storyteller, a visual storyteller.
Establish and maintain the relationship with clients.
Create visual stories, digital content, and multimedia strategies for a variety of businesses.
Produce the entire project and communicate with vendors, designers, and all the professional crews.
In charge of video shooting, editing, color grading, and light motion graphics.
Oct 2016 - Sep 2020
Digital Producer : Six Pixels
Develop digital concepts with cross-function creative teams in the production cycles, including pitches, budgets, schedules, and distribution plans.
Present the concept, Website prototype, storyboard, video script to the client, and collaborate feedback.
Manage multiple digital projects (over 10 companies) and tracked the assigned tasks and requirements with project management tools (Trello and Asana).
Work closely with both internal and external creative teams, agencies, designers, and vendors to execute projects professionally.
Organize video shoots with 20+ person crews on and supervise the entire production process from pre-production to the final delivery.
Communicate and build strong relationships with clients, senior leaders, and creative teams.
Maintain client satisfaction to achieve their marketing and funding goal. (over $20M in total)
Multimedia Producer : VID Studio
Collaborate meetings with clients to understand their needs and vision.
Create and present a story, video script, storyboard, schedule, and scope of work to the customer.
Produce a realistic timeline, shot list, shooting plan, and equipment needs to direct the crew to follow through with the filming process.
Work closely with external vendors and other partners in identifying the problem and work toward solutions.
Achieve and edited the footage into a completed visual story including editing, color grading, and motion graphics.
Maintain clients' satisfaction and prospected over 20 new clients.
May 2014 - July 2016
Videographer : Academy of Art University
58th Annual San Francisco Auto Show News Story
2015/2016 Chinese New Year Parade Documentary Video
Inbox Show of "Eye Candy" Segment
Executive Producer : Academy of Art University
Ritter Center Documentary Video
Inbox Show of "Eye Candy" Segment
Aug 2010 - Sep 2013
Executive Producer : KD Film & Video Production
Collaborated with clients and agencies to develop concepts of commercials and short films.
Developed pitches, budgets, timelines, and integrated resources from the creative team.
Took charge of all the documents, including but not limited to insurance, call sheets, legal docs, and casting expenses.
Organized shooting timeline, locations, equipment, and crew.
Supervised the entire production process, from post to final delivery.
2007 - 2010
2nd Assistant Camera: Hoard-Mart cinematography Production
Assembled equipment for 1st AC and cinematographers.
Assisted lens changes and swapping camera parts for different rigs.
Slated the scene while shooting.
Watched the scene rehearsal then marks the actors' positions.
Took down camera report logs for the editor.
Transported camera(s) media to the digital imaging technician.
Kept all camera accessories, such as batteries, filters, cables, lenses, hard drives, available and close by.
Maintained and set up Video Village.
Skills：
Visual Storytelling // Digital Project Management
Video Production // Digital Branding // Multimedia
Professional Cine Camera // DSLR Camera // Drone Pilot
Adobe Premiere Pro // After Effect // Audition
Lightroom // Photoshop // Illustration
Education：
Academy of Art University : MA in Communications and Media Technologies
Best Media Segment : Academy of Art University 2016 Media Awards
Graduate Commencement Portrait Selection: 2016 Spring
Graduate Focus Award : 2016 Academy of Art University Spring Show
Graduate Editor Award : 2014 Academy of Art University Spring Show
Chinese Culture University : BA in Mass Communications
Production Assistant in a National Science Council Production project
Production Assistant in Golden Horse Film Festival
LIVE Streaming Crew Leader in ballgames